We deliver continuous, year-over-year revenue growth by implementing aggressive and innovative pricing strategies. We optimize RevPAR by mathematically setting all pricing strategies across channels and markets.
After performing a comprehensive,unbiased evaluation of your true competitors, we monitor your comp set daily to ensure that your positioning is delivering the most revenue opportunities.
Rate Loading and Distribution
We guarantee timely execution of rate changes across all channels,while ensuring rate parity. We work with all popular channel managers and we are experts in the proprietary channel managers of most brands
Packages and Promotions
We build a combination of short-term and long-term selling and marketing tactics to be deployed on OTAs. We design creative packages and promotions to boost occupancy during slower demand periods and capture the right guests.
We publish Performance Analytics reports, including a comprehensive Pace and Pickup deck, that give strategic insight into every demand pattern that affects your results. Our advanced daily metrics support better executive decisions.
OTA Relationship Management
We liaise with all OTA Market Managers to ensure maximum visibility and image management. We respond to all rate parity and inventory issues as well as maintain constant communication about revenue and positioning goals.
We set negotiated rate plans that help you capture additional occupancy. We also perform current and future revenue displacement analysis for each group opportunity to ensure optimized mix of business and repeat production.
Brand Relationship Management
We integrate your individual strategy with brand initiatives and policies. We are experts on the distribution and promotional guidelines of most brands and we connect seamlessly to your corporate reps.
“I approached Origin World because we needed to get a handle on our revenue stream. Through powerful data analytics, OWL played a crucial role in helping me reveal tactics and strategies for optimizing both ADR and occupancy rates. The results were better than I ever expected. Origins World opened my eyes to a whole new way of looking at the world of RM. By breaking down transactions to a granular level, a number of trends and areas for optimization were exposed I never would have realized on my own. An investment in OWL will yield substantial returns; I highly recommend them.” – Eileen M., Olde Marco Inn, Naples, FL
“The Origin World team are professionals and highly recommended. They work daily, weekly, and monthly to make sure our hotel is properly positioned to compete and get the best RevPAR. They are an extension of our operations team and we can reach them anytime with any question and they are always helpful and insightful. If you would like to learn more about the data analytics and trends that will make your hotel more profitable, I highly recommend reaching out to RM4Hire.” – Kishan P., Atlas Hospitality, Phoenix, AZ.
It is a shared Revenue Management service wherein a dedicated pricing and revenue optimization specialist generates, implements, drives and delivers room (and where applicable, ancillary) revenue strategies. This is done by identifying demand-generating opportunities and making strong pricing decisions.
The off-site Revenue Manager identifies demand-generating opportunities to ensure maximum room revenue. All decisions are discussed with GM or Owner in a bi-weekly conference call. The Revenue Manager brings system knowledge and expertise. They review your hotel’s activities and identify yielding opportunities thereby developing a market-specific pricing strategy. They give you the gift of time so that you may be concentrated on the operation of the business. You receive daily and weekly monitoring and auditing of your hotel, rates, distribution and systems. They provide you with rate decisions that enable YOY revenue growth as well as market share growth. To name a few, they are responsible for checking inventory, pricing restrictions, examining daily pickup, competitor rate analysis, monthly performance review, pace analysis, STR report analysis, rate structure by market segment, channel management, group displacement and pricing, online image monitoring and OTA promotions support.
Revenue Managers have become as commonplace as Housekeeping in Hotel establishments. Revenue Management drives top-line revenue so without a Revenue Management focus, hotels may be needlessly leaving money on the table. Hotels may misjudge rate opportunities and lose business to competitors as a result of not having the time and resources required to adapt to ever-changing channels and market conditions. Most GMs and Owners do not have an in-depth knowledge of the Science or the Art of Revenue Management nor the time necessary to dedicate to Revenue Management. You will now be able to focus on customer service, strategy and other crucial day-to-day matters while your Revenue Manager is focused on unlocking all your revenue potential and executing previously untapped revenue strategies.
No. Consider the cost of missed rate opportunities, non-competitive market positioning, needless discounting, overlooked channel opportunities, improper inventory management, underpriced Local Negotiated or Wholesale rates, non-optimized market segmentation and mix, competitors outperforming you while you underperform. All these drain revenue.
Typically, our properties outperform their Competitive Set and Tract Scale. In addition they have YOY Revenue Growth of 12% and up to 40%. This uplift is sustained. The typical ROI is 10:1.
A shared service is less expensive — as aforementioned — it is one-tenth of the cost of an in-house employee. While still reaping the benefits of a dedicated Revenue Manager, you share the cost of having a salaried employee with benefits. Additionally a shared service gives the RM access to the newest tools and resources, as well as, up to the minute information on all market influences that give your hotel a competitive edge.
Our Revenue Managers are innovative market strategists with between 6 and 12 years’ experience in Hotel Revenue Management. In addition to superior talent development provided by our internal training on the Science of Hotel Optimization, each Revenue Manager is well versed in the Art of Hotel Optimization as they have had real-world experience in every conceivable type of hotel. Your property will be paired with a Revenue Manager who has previously revenue-managed similar properties. Additionally each Revenue Manager has the benefit of the extensive resources of our team of in-house specialists and our regular “Consulting Workgroups” where new, innovative Revenue Maximization ideas are constantly generated.
This service is very inexpensive. The Property will have a dedicated Revenue Manager for one-tenth of the cost of an on-site salaried employee.
No, there is no contract. Just a service agreement a 30-day cancellation notice. You are billed monthly.
Premiere Revenue Management
For full-service properties < 250 rooms
Complete Revenue Management
Most popular with inns, suites and smaller properties
Enterprise Revenue Management
For full-service properties with 250+ rooms
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